For what feels like months now I have been trying to put together a new brochure for the Pearmain Cottage range. But it has been so difficult and I don't quite know why as I have some lovely photos ............
This is why I think it has taken me so long
1. I am very fickle and keep changing my mind
2. I have too many good houses to include, so am squashing too much in
3. Minnie and Gabriel keep either drawing on, or eating, the proof pages
To get some inspiration I have been looking through my collection of brochures (I have a HUGE stash, brochures are an obsession/affliction of mine). My favourites are Plain English (beautiful if slightly aloof ) Toast (I am at the door every morning at the moment waiting for my Autumn house and home collection!) and Daylesford (lovely brochures to match their shops). Baileys also had a great fun catalogue but it hasn't been updated for ages.
Anyway here are some of the ideas that have come and gone. I promise to let you know when I actually commit to print............if I ever get there!
I can't think of original ways to be fun, informal but informative and factual - the oak leaf will only work if I find nice leaf to scan. Any other ideas?
I think I have discounted the milk bottle shot - I still like the green though
I LOVE the calligraphy I have commissioned so will certainly use it one way or another - I think it really illustrates the hand crafted nature of what we do
I have a bit of thing for orchards - hence the name Pearmain Cottage (an old apple variety) and so it would be nice to incorporate apples or blossom, as long as its not too random. What do you think?
And if anyone knows of any other lovely, gorgeous, inspirational shops, websites or brochures that may alleviate my design block I will be forever grateful!